Glossary

PromoPilot Terminology Dictionary A guide to all terms of the platform: promotion, search metrics, link profile, audit and security, money and access. Tr… Average Position in Google: How It Is Calculated Why the average position is fractional, where the averaging by impressions comes from, and why the number jumps. Where … Impressions, Clicks, and CTR: Search Console Metrics What distinguishes an impression from a click, how CTR is calculated, and why it heavily depends on position. Where the… "On the Threshold of the Top": Pages in Positions 4–20 What is striking distance and why growth is cheapest at positions 4–20. How Radar finds such pages and what to do with … Keyword Cannibalization: When Pages Compete with Each Other Why having multiple pages for the same query leads to a loss of rankings, how PromoPilot identifies such groups, and ho… Domain Rating (DR): what domain authority shows DR is an external evaluation of domain authority from 0 to 100 based on the Ahrefs link graph. We analyze the scale, wh… The Power of the Link Profile: How the Platform Calculates It The platform's internal score for a single page: cascade level, publication status, and site authority in one number. W… Crowd Signals: Mentions on Forums and Platforms Short messages with links on other pages: where platforms come from, how tasks are created, and how crowd differs from … Priority Indexing: What the Launch Option Provides The option places cascade links in an expedited submission queue and retries. We analyze which links are submitted, how… Natural Publication Mode: Why Uneven Intervals Why a surge of similar publications in a row looks mechanical and how the platform stretches the cascade over a period … Tokens: What They Are Charged For and Where to See Them A token is an internal unit of accounting equal to one cent. We analyze what is charged for position checks and audits,… Health Score: assessment of the technical condition of the site The score from 0 to 100 in SEO Audit is based on the share of problematic pages, not the number of errors. We analyze t… Security Rating Grade A–F: How It Is Formed The site starts with 100 points, and each finding deducts points depending on severity. We break down the scale, the co… XSS: Cross-Site Scripting in Simple Terms What XSS is and why this vulnerability is not in the server, but in data output. What it threatens businesses and ranki… SQL Injection: What It Is and How to Fix It How foreign text turns into a command to the database, what can be lost in the process, and why prepared statements sol… Security Headers: CSP, HSTS and Others A few lines in the server response that explain to the browser what is allowed and what is not on the site. What each d… Malicious Code on the Site: How to Understand That You Have Been Infected Signs of infection that are visible from the outside and those that are only visible on the server. What the verdict 'I…